• YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
  • Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
  • Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.
    • Gsus4@mander.xyz
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      2 months ago

      Is that what they are trying to do? Push crap ads and try to kill adblock to get a little extra user share to pay for yet another subscription?

      PS: let me add that I also watch TV and the balance between quality of content and ads and their placement is much better (yes, some countries are worse than others with this). I don’t know what they are doing in youtube ads, but it’s anti-human (not just the ads, but the design too: super slow loading, tricks you into clicking the wrong content). Like they don’t want you to “pay” by watching ads, they want to torture you until you subscribe, go away or get adblock.

      • John Richard@lemmy.world
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        2 months ago

        I don’t care if you block ads… but to act like Google owes you and that you deserve free content is called entitled.

    • bulwark@lemmy.world
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      2 months ago

      It’s only a matter of time until the premium users get ads. Just like Netflix, and cable TV before that. You will inevitably wind up paying to be advertised to.

      • John Richard@lemmy.world
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        2 months ago

        Netflix has ads now? I thought that was only for their lower tier service? I had to cancel Netflix cause they haven’t came out with two more seasons of Stranger Things yet.

      • John Richard@lemmy.world
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        2 months ago

        I forgot… where can I get my free data center with petabytes of storage & 300TB/s fiber interconnects?

    • Damage@feddit.it
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      2 months ago

      Google makes enough money evading taxes already. Not gonna help them make more.

      • John Richard@lemmy.world
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        2 months ago

        I don’t care if you use ad blockers. I get annoyed when people publish articles like… “Google is losing the adblockers war” cause then advertisers are going to start pushing harder for Google to actually prevent adblockers entirely, which they could have done already. Thus far Google, despite issues, does quite a lot of good things… Android is the only open source OS out of Apple & Windows. Android lets you install third party app stores. Chrome (Chromium) is open source… etc.

        These users writing this content don’t even develop the apps to block YouTube ads. If you’ve ever explored the APIs by YouTube, then you’d know that Google despite pushing ads for users without blockers, is still rather friendly to third party apps.