You can compete on more than just price. Apple focuses on quality and design. They also need to worry about running afoul of antitrust law. It’s better to have 50% of the phone market with high margins and no antitrust trouble than to try to capture more of the market with a cheaper device.
Corporate PR copytext (not only Apple) often includes lyrical polemical poetry about power of markets and so on (like how requiring USB-C charging is an attempt to subvert innovation).
And then you have price competition - arguably a fundamental element of markets.
So in my mind, I imagined the Apple executives speaking to each other in a overly posh Victorian accent:
What is this foul marxist-leninist price competition these smelly plebs are demanding? Since when did they decide they have a right to speak?
They don’t focus on quality that can be easily proved by multiple years of shipping devices with faulty keyboards for example.
They have an image of focusing on quality and whatever.
You can compete on more than just price. Apple focuses on quality and design. They also need to worry about running afoul of antitrust law. It’s better to have 50% of the phone market with high margins and no antitrust trouble than to try to capture more of the market with a cheaper device.
This was just a glib, off-hand remark on my part.
Corporate PR copytext (not only Apple) often includes lyrical polemical poetry about power of markets and so on (like how requiring USB-C charging is an attempt to subvert innovation).
And then you have price competition - arguably a fundamental element of markets.
So in my mind, I imagined the Apple executives speaking to each other in a overly posh Victorian accent:
Nothing more and nothing less. 😆
They don’t focus on quality that can be easily proved by multiple years of shipping devices with faulty keyboards for example. They have an image of focusing on quality and whatever.