I watched a woman who represented herself as being a food expert, who also recommended extra virgin olive oil for all cooking purposes, especially where it was not suitable as the smoke point of the oil is out of alignment with the cooking needs of the other ingredients.

I mourn for billions and billions of olives wasted in food that must, by the rules of cooking, be bad. And for the hundreds of millions of people who have been wrongly informed by someone who’s celebrity gimmick overwhelms their technical ability.